A meta-analysis of the effectiveness of implementation intentions for pro-environmental behavior adoption

IF 10.9 1区环境科学与生态学 Q1 ENVIRONMENTAL STUDIES

Sustainable Production and Consumption Pub Date : 2025-02-11 DOI:10.1016/j.spc.2025.02.004

Isabel Carrero , Carmen Valor , Raquel Redondo , Irene Vilà

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引用次数: 0

Abstract

Many studies have indicated the difficulties that motivated consumers encounter to effectively carry out their intentions to behave sustainably. Goal planning, such as the formulation of implementation intentions, may be effective in facilitating the performance of sustainable actions. However, because past studies have produced mixed results, we do not know under which conditions goal planning is more effective for sustainable behavior adoption. Drawing from goal planning theories, we propose a comprehensive conceptual framework to explain the plausible moderators of the effectiveness of implementation intentions. We test this framework with a random-effects meta-analysis of the existing evidence (k = 31; N = 10,466) to estimate the overall effect of implementation intentions on the adoption of sustainable behavior. The findings show that implementation intentions have an overall large effect (d = 0.781), and moderate when only experimental studies are considered (d = 0.473). Implementation intentions are more effective for sustainable behaviors that require more effort, time or money and when individuals can adapt their plans to their circumstances. The conclusions of this study are relevant for improving both future research and the application of implementation intentions to scale up sustainable behavior adoption.

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来源期刊

Sustainable Production and Consumption Environmental Science-Environmental Engineering

CiteScore

17.40

自引率

7.40%

发文量

389

审稿时长

13 days

期刊介绍： Sustainable production and consumption refers to the production and utilization of goods and services in a way that benefits society, is economically viable, and has minimal environmental impact throughout its entire lifespan. Our journal is dedicated to publishing top-notch interdisciplinary research and practical studies in this emerging field. We take a distinctive approach by examining the interplay between technology, consumption patterns, and policy to identify sustainable solutions for both production and consumption systems.