Does values impact intention to use sustainable mobility? An evidence from metropolitan cities of India

IF 4.1 2区工程技术 Q2 BUSINESS

Research in Transportation Business and Management Pub Date : 2025-01-16 DOI:10.1016/j.rtbm.2025.101290

Sourabh D. Kulkarni , Sumeet Kaur , Arghya Ray , Vinaytosh Mishra

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Abstract

The increasing awareness of environmental concerns, climate change and associated issues has prompted shift towards sustainable mobility. This research aims to investigate the influence of self-directed values on Environmental norms and their connection to intention to use sustainable mobility. Portraying on the origins from two well-known theories, namely Value-Belief-Norms (VBN) and Theory of Reasoned Actions (TRA), the study employs a path analytic model. The survey, conducted among 427 participants in Tier-I and Tier-II Indian cites utilizes Partial-Least-Squares & Structural Equation Modeling (PLS-SEM) to analyse the proposed hypothesis. The study findings show that Self-directed values stimulate pro-environmental belief and attitudes encouraging intention to use sustainable mobility. Furthermore, the study emphasizes the robust and statistically significant relationship with the path of Self-Directed Values-Personal Norm-Ecological Attitude- Intention to use Sustainable Mobility highlighting empirical evidence for- “Feel bad, and make good” approach towards intention to use sustainable mobility.

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来源期刊

Research in Transportation Business and Management Multiple-

CiteScore

7.10

自引率

8.30%

发文量

175

期刊介绍： Research in Transportation Business & Management (RTBM) will publish research on international aspects of transport management such as business strategy, communication, sustainability, finance, human resource management, law, logistics, marketing, franchising, privatisation and commercialisation. Research in Transportation Business & Management welcomes proposals for themed volumes from scholars in management, in relation to all modes of transport. Issues should be cross-disciplinary for one mode or single-disciplinary for all modes. We are keen to receive proposals that combine and integrate theories and concepts that are taken from or can be traced to origins in different disciplines or lessons learned from different modes and approaches to the topic. By facilitating the development of interdisciplinary or intermodal concepts, theories and ideas, and by synthesizing these for the journal''s audience, we seek to contribute to both scholarly advancement of knowledge and the state of managerial practice. Potential volume themes include: -Sustainability and Transportation Management- Transport Management and the Reduction of Transport''s Carbon Footprint- Marketing Transport/Branding Transportation- Benchmarking, Performance Measurement and Best Practices in Transport Operations- Franchising, Concessions and Alternate Governance Mechanisms for Transport Organisations- Logistics and the Integration of Transportation into Freight Supply Chains- Risk Management (or Asset Management or Transportation Finance or ...): Lessons from Multiple Modes- Engaging the Stakeholder in Transportation Governance- Reliability in the Freight Sector