Developing an innovative design model for Xinjiang brocades based on design thinking

Abstract

The Xinjiang brocade as a significant cultural textile records the historical and cultural information. Public awareness of this cultural heritage often involves related product development efforts. However, the current development of Xinjiang brocades faces challenges, including insufficient refinement of design elements and a lack of sustainable innovation methods. To address these issues, this study proposed a Xinjiang Brocade Innovative Design Model by applying design thinking (DT). The DT process for the Xinjiang Brocade Innovative Design Model was first constructed in terms of applying Action Design Research (ADR). In addition, primary issues of Xinjiang Brocade Innovative Design were identified by applying Empathize Map and Delphi Method. The prototype for Xinjiang Brocade Innovative Design was then obtained through brainstorming, Adobe Experience Design, and so on. Moreover, the application of this Xinjiang Brocade Innovative Design Model was conducted with developing a Xinjiang brocade innovative design system, and it was validated. The results show the effectiveness of the Xinjiang Brocade Innovative Design Model, which not only organizes the knowledge and product information of existing Xinjiang brocades but also facilitates innovative customization, thereby enhancing user satisfaction.