The impact of the perception of smart hotel attributes and perceptions of service innovation on tourist happiness and brand loyalty

IF 9.9 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Anna Dai , Jingsong Zhang , Chen Kuo Pai , Timothy J. Lee
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引用次数: 0

Abstract

This study takes smart hotel attributes as its entry point, uses cognitive-affective system theory as its analytical framework, and introduces variables such as tourist happiness, perceived service innovation, and willingness to co-create to explore the changes in tourist perceptions of smart hotels affected by the pandemic recent pandemic. Taking tourists who stayed in smart hotels within the past year as the survey object, 579 questionnaires were distributed, and 487 valid questionnaires were collected. Interestingly, it was found that post pandemic tourists may focus more on fashion, hedonism and non-contact environments, while the original more functional attributes are no longer as important. In addition to this, the path results show that only the effect of perceived service innovation on loyalty does not hold, while the rest have a significant positive effect. The results of this study provide valuable information for the subsequent development of smart hotels and related stakeholders.
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来源期刊
International Journal of Hospitality Management
International Journal of Hospitality Management HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
21.20
自引率
9.40%
发文量
218
审稿时长
85 days
期刊介绍: The International Journal of Hospitality Management serves as a platform for discussing significant trends and advancements in various disciplines related to the hospitality industry. The publication covers a wide range of topics, including human resources management, consumer behavior and marketing, business forecasting and applied economics, operational management, strategic management, financial management, planning and design, information technology and e-commerce, training and development, technological developments, and national and international legislation. In addition to covering these topics, the journal features research papers, state-of-the-art reviews, and analyses of business practices within the hospitality industry. It aims to provide readers with valuable insights and knowledge in order to advance research and improve practices in the field. The journal is also indexed and abstracted in various databases, including the Journal of Travel Research, PIRA, Academic Journal Guide, Documentation Touristique, Leisure, Recreation and Tourism Abstracts, Lodging and Restaurant Index, Scopus, CIRET, and the Social Sciences Citation Index. This ensures that the journal's content is widely accessible and discoverable by researchers and practitioners in the hospitality field.
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