Ursula Kristin Schmid, Anna Sophie Kümpel, Diana Rieger
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引用次数: 0
Abstract
Despite extensive research on what causes social media users to recognize hate speech and what motivates their reactions to it, little is known about a crucial intermediate step that leads to users’ engagement or non-engagement with hate speech online. In our study, drawing on the uses and gratifications approach, we theoretically derived motives representing affective and entertainment, personal identity and social-integrative as well as cognitive dimensions for social media users to engage or not engage with hate speech. To empirically investigate those motives, we conducted a quota-based online survey of adult social media users in Germany ( N = 4,020) and subjected the responses to exploratory factor analysis. We found that a range of personal and social gratifications, far beyond simple expressions of approval or disapproval, encourage social media users to engage with hate speech online, whereas intentions to protect oneself and others from potential harm discourage such behavior.
期刊介绍:
Social Media + Society is an open access, peer-reviewed scholarly journal that focuses on the socio-cultural, political, psychological, historical, economic, legal and policy dimensions of social media in societies past, contemporary and future. We publish interdisciplinary work that draws from the social sciences, humanities and computational social sciences, reaches out to the arts and natural sciences, and we endorse mixed methods and methodologies. The journal is open to a diversity of theoretic paradigms and methodologies. The editorial vision of Social Media + Society draws inspiration from research on social media to outline a field of study poised to reflexively grow as social technologies evolve. We foster the open access of sharing of research on the social properties of media, as they manifest themselves through the uses people make of networked platforms past and present, digital and non. The journal presents a collaborative, open, and shared space, dedicated exclusively to the study of social media and their implications for societies. It facilitates state-of-the-art research on cutting-edge trends and allows scholars to focus and track trends specific to this field of study.