{"title":"Multimodality at destination: A focus on domestic tourism","authors":"Ila Maltese , Daniele Crotti , Edoardo Marcucci , Valerio Gatta , Luisa Scaccia","doi":"10.1016/j.rtbm.2024.101249","DOIUrl":null,"url":null,"abstract":"<div><div>Transport externalities can strongly affect the attractiveness of tourist destinations. Tourists' multimodality at destination, reducing private motorised mobility, improves sustainability and city appeal. The paper explores tourists' intention to utilise multiple modes of transport via a survey of more than 1900 potential tourists in Italy. It reports ordered probit model results, indicating that transport mode towards destination, information, and tourists' age are crucial. The beneficiaries of the results this paper produces are: 1) public decision-makers who can exploit this information when defining transport service characteristics (e.g., efficiency and comfort); 2) tour operators who can fruitfully use these results when including transport services in their products, along with accommodation and catering; 3) tourism managers who can stimulate multimodality by targeting specific initiatives to different population groups.</div></div>","PeriodicalId":47453,"journal":{"name":"Research in Transportation Business and Management","volume":"58 ","pages":"Article 101249"},"PeriodicalIF":4.1000,"publicationDate":"2024-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Research in Transportation Business and Management","FirstCategoryId":"5","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S2210539524001512","RegionNum":2,"RegionCategory":"工程技术","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
Transport externalities can strongly affect the attractiveness of tourist destinations. Tourists' multimodality at destination, reducing private motorised mobility, improves sustainability and city appeal. The paper explores tourists' intention to utilise multiple modes of transport via a survey of more than 1900 potential tourists in Italy. It reports ordered probit model results, indicating that transport mode towards destination, information, and tourists' age are crucial. The beneficiaries of the results this paper produces are: 1) public decision-makers who can exploit this information when defining transport service characteristics (e.g., efficiency and comfort); 2) tour operators who can fruitfully use these results when including transport services in their products, along with accommodation and catering; 3) tourism managers who can stimulate multimodality by targeting specific initiatives to different population groups.
期刊介绍:
Research in Transportation Business & Management (RTBM) will publish research on international aspects of transport management such as business strategy, communication, sustainability, finance, human resource management, law, logistics, marketing, franchising, privatisation and commercialisation. Research in Transportation Business & Management welcomes proposals for themed volumes from scholars in management, in relation to all modes of transport. Issues should be cross-disciplinary for one mode or single-disciplinary for all modes. We are keen to receive proposals that combine and integrate theories and concepts that are taken from or can be traced to origins in different disciplines or lessons learned from different modes and approaches to the topic. By facilitating the development of interdisciplinary or intermodal concepts, theories and ideas, and by synthesizing these for the journal''s audience, we seek to contribute to both scholarly advancement of knowledge and the state of managerial practice. Potential volume themes include: -Sustainability and Transportation Management- Transport Management and the Reduction of Transport''s Carbon Footprint- Marketing Transport/Branding Transportation- Benchmarking, Performance Measurement and Best Practices in Transport Operations- Franchising, Concessions and Alternate Governance Mechanisms for Transport Organisations- Logistics and the Integration of Transportation into Freight Supply Chains- Risk Management (or Asset Management or Transportation Finance or ...): Lessons from Multiple Modes- Engaging the Stakeholder in Transportation Governance- Reliability in the Freight Sector