Testing the social pressure hypothesis: Does in-party social pressure reduce out-party empathy?

Abstract

Empathy is considered one of the most critical components for bridging political divides and reducing animosity between political groups. Yet, empathy between political opponents is rare. There is a growing concern that partisans do not empathize with out-partisans because they feel social pressure from fellow in-partisans not to do so. This article examines this social pressure hypothesis and draws two conclusions. First, on the surface, the hypothesis seems plausible: citizens perceive fellow in-partisans as comparatively disapproving of and reluctant to engage in out-party empathy, and naïve cross-sectional analyses suggest that this perception translates into lower empathy towards out-partisans. Second, however, experimental data suggest that this relationship is not causal. Expecting disapproval from fellow in-party members for empathizing with out-partisans does not lead to a significant reduction in intentions to empathize with out-partisans. Rather, exploratory analyses suggest that social pressure by the in-party increases empathy toward out-partisans and triggers disappointment toward in-partisans. This implies that partisans can resist social pressure from the in-party and might even compensate for in-partisans' lack of out-party empathy. The results are supported by original cross-sectional and experimental survey data ( $N=\mathrm{2,535}$ ) collected in the United States, an arguably most likely case for in-party social pressure to shape partisans' intentions. The results have important implications for understanding the causes of and viable strategies for building empathy across political divides.