The persuasive effects of warning messages

IF 10.4 1区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Annals of Tourism Research Pub Date : 2024-09-17 DOI:10.1016/j.annals.2024.103829

Feifei Lai, Chaowu Xie, Jiangchi Zhang, Rui Huang

引用次数: 0

Abstract

Empirical investigations regarding tourists' safety-related responses to warning messages in natural recreational leisure settings are scarce. Through three online experiments with recreational scenarios, several findings emerged. First, strong (vs. weak) warning messages led to greater safety behavior (compliance and participation). Second, warning messages sequentially mediated safety behavior (compliance and participation) through threat appraisal and problem-focused coping. Warning messages also affected safety compliance, but not safety participation, via the sequential mediation of threat appraisal and emotion-focused coping. Third, other tourists' safety (vs. risky) behavior positively reinforced warning messages' roles in problem-focused coping and safety behavior; no significant moderating effect manifested between warning messages and emotion-focused coping. Understanding safety messages' persuasive effects can help destination management organizations control tourists' behavior.

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警告信息的说服力

有关游客在自然娱乐休闲环境中对警告信息的安全相关反应的实证调查很少。通过三个在线娱乐场景实验，我们得出了几项发现。首先，强警告信息（相对于弱警告信息）导致了更多的安全行为（遵守和参与）。其次，警告信息通过威胁评估和以问题为中心的应对方式对安全行为（遵守和参与）产生了连续的中介作用。警告信息还通过威胁评估和情绪应对的顺序中介作用影响安全遵守情况，但不影响安全参与情况。第三，其他游客的安全（与风险）行为积极强化了警告信息在问题应对和安全行为中的作用；警告信息和情绪应对之间没有明显的调节作用。了解安全信息的说服效果有助于目的地管理机构控制游客的行为。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Annals of Tourism Research Multiple-

CiteScore

19.10

自引率

9.10%

发文量

135

审稿时长

42 days

期刊介绍： The Annals of Tourism Research is a scholarly journal that focuses on academic perspectives related to tourism. The journal defines tourism as a global economic activity that involves travel behavior, management and marketing activities of service industries catering to consumer demand, the effects of tourism on communities, and policy and governance at local, national, and international levels. While the journal aims to strike a balance between theory and application, its primary focus is on developing theoretical constructs that bridge the gap between business and the social and behavioral sciences. The disciplinary areas covered in the journal include, but are not limited to, service industries management, marketing science, consumer marketing, decision-making and behavior, business ethics, economics and forecasting, environment, geography and development, education and knowledge development, political science and administration, consumer-focused psychology, and anthropology and sociology.