{"title":"Will temporarily free bike sharing change transport behavior forever? Evidence from a free rides’ promotion on trip demand","authors":"Jan Weschke","doi":"10.1007/s11116-024-10537-x","DOIUrl":null,"url":null,"abstract":"<p>The relation between price and transport demand is one of the main aspects of transport mode choice. While price elasticities are well known for conventional transport modes like driving or public transport, only few studies exist dealing with fares and prices for rather new (shared) modes like bike sharing. In particular, hardly no evidence is available on the impact of the usage fee on trip demand for urban bike share systems. Therefore, the present paper develops an empirical approach to estimate the impact of a temporarily introduced 30-day free bike share rides promotion in Boston, MA in summer 2022. Based on daily trip data of bike sharing systems in Boston, MA and Washington, D.C., a difference-in-differences model is estimated to analyze the impact of the free fare. Results show that trip demand rise by up to 55% due to the waived usage fee during the time of the promotion. Furthermore, model results reveal that trip demand stays at a 20% increased level even three months after the end of the fare free program.</p>","PeriodicalId":49419,"journal":{"name":"Transportation","volume":"12 1","pages":""},"PeriodicalIF":3.5000,"publicationDate":"2024-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Transportation","FirstCategoryId":"5","ListUrlMain":"https://doi.org/10.1007/s11116-024-10537-x","RegionNum":2,"RegionCategory":"工程技术","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"ENGINEERING, CIVIL","Score":null,"Total":0}
引用次数: 0
Abstract
The relation between price and transport demand is one of the main aspects of transport mode choice. While price elasticities are well known for conventional transport modes like driving or public transport, only few studies exist dealing with fares and prices for rather new (shared) modes like bike sharing. In particular, hardly no evidence is available on the impact of the usage fee on trip demand for urban bike share systems. Therefore, the present paper develops an empirical approach to estimate the impact of a temporarily introduced 30-day free bike share rides promotion in Boston, MA in summer 2022. Based on daily trip data of bike sharing systems in Boston, MA and Washington, D.C., a difference-in-differences model is estimated to analyze the impact of the free fare. Results show that trip demand rise by up to 55% due to the waived usage fee during the time of the promotion. Furthermore, model results reveal that trip demand stays at a 20% increased level even three months after the end of the fare free program.
期刊介绍:
In our first issue, published in 1972, we explained that this Journal is intended to promote the free and vigorous exchange of ideas and experience among the worldwide community actively concerned with transportation policy, planning and practice. That continues to be our mission, with a clear focus on topics concerned with research and practice in transportation policy and planning, around the world.
These four words, policy and planning, research and practice are our key words. While we have a particular focus on transportation policy analysis and travel behaviour in the context of ground transportation, we willingly consider all good quality papers that are highly relevant to transportation policy, planning and practice with a clear focus on innovation, on extending the international pool of knowledge and understanding. Our interest is not only with transportation policies - and systems and services – but also with their social, economic and environmental impacts, However, papers about the application of established procedures to, or the development of plans or policies for, specific locations are unlikely to prove acceptable unless they report experience which will be of real benefit those working elsewhere. Papers concerned with the engineering, safety and operational management of transportation systems are outside our scope.