Examining the impact of absorptive capacity and organizational learning on international strategic performance: can the two go together?

IF 4.4 Q2 BUSINESS

Journal of Marketing Theory and Practice Pub Date : 2024-08-19 DOI:10.1080/10696679.2024.2392233

Gavriel Dahan, Aviv Shoham

引用次数: 0

Abstract

The main purpose of this study is to examine the impact of absorptive capacity (ACAP) and organizational learning (OL) on international strategic performance. Based on dynamic capability theory (DC...

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研究吸收能力和组织学习对国际战略绩效的影响：二者能否相辅相成？

本研究的主要目的是探讨吸收能力（ACAP）和组织学习（OL）对国际战略绩效的影响。基于动态能力理论（DC...

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来源期刊

Journal of Marketing Theory and Practice BUSINESS-

CiteScore

6.80

自引率

6.70%

发文量

期刊介绍： The Journal of Marketing Theory & Practice is devoted to the publication of peer-reviewed articles addressing substantive, managerial issues in marketing. In the context of developing, enhancing, and disseminating marketing knowledge, JMTP publishes both conceptual and empirical work, so long as the work provides strong implications for the managerial practice of marketing. Unlike other marketing journals that may be more focused on specific methodological approaches, deal with theoretical issues without regard to application, or represent various subfields of marketing, JMTP is positioned as a general marketing journal affording a quality outlet for more managerially-oriented research across the scope of the field.