Critique of Reification of Art and Creativity in the Digital Age: A Lukácsian Approach to AI and NFT Art

IF 0.3 0 PHILOSOPHY
Zoran Poposki
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Abstract

This article critically examines the emergent phenomena of AI-generated and NFT art through the lens of Georg Lukács’ theory of reification and its existential implications. Lukács argued that under capitalism, social relations and human experiences are transformed into objective, quantifiable commodities, leading to a fragmented and alienated consciousness. Applying this framework to AI and NFT art, these technologies can be said to represent extreme examples of the reification of art and creativity in the digital age. AI art generators reduce artistic production to abstract, computable properties divorced from lived experience, while NFTs transform digital art into speculative commodities, imposing the logic of private property and exchange value onto the previously open domain of online culture. The existential dimension of this reification is explored, raising questions about the nature of creativity, originality, and the value of art in an increasingly financialized and automated world. The article suggests that a Lukácsian critique must not only diagnose the reified character of these cultural forms but also identify their potential for resistance and transformation, pointing toward a re-humanized and emancipatory vision of art in the digital age. Contemporary theorists such as Tiziana Terranova, Nick Dyer-Witheford, and Benjamin Noys are invoked to further elucidate these issues.
对数字时代艺术和创造力再造的批判:卢卡奇式的人工智能和 NFT 艺术方法
本文通过格奥尔格-卢卡奇(Georg Lukács)的 "重化"(reification)理论及其对存在的影响的视角,批判性地研究了人工智能生成艺术和NFT艺术的新现象。卢卡奇认为,在资本主义制度下,社会关系和人类经验被转化为客观的、可量化的商品,从而导致意识的分裂和异化。将这一框架应用于人工智能和 NFT 艺术,可以说这些技术代表了数字时代艺术和创意被重新整合的极端例子。人工智能艺术生成器将艺术创作还原为抽象的、可计算的、脱离生活经验的属性,而NFT则将数字艺术转化为投机商品,将私有财产和交换价值的逻辑强加于以往开放的网络文化领域。文章探讨了这种重化的存在维度,提出了在一个日益金融化和自动化的世界中,艺术的创造性、原创性和价值的本质问题。文章认为,卢卡奇式的批判不仅要诊断这些文化形式的重新整合特征,还要确定其抵抗和转型的潜力,指向数字时代艺术的重新人性化和解放的愿景。为了进一步阐明这些问题,我们援引了蒂齐亚娜-特拉诺瓦(Tiziana Terranova)、尼克-戴尔-维特福德(Nick Dyer-Witheford)和本杰明-诺伊斯(Benjamin Noys)等当代理论家的观点。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Open Philosophy
Open Philosophy Arts and Humanities-Philosophy
CiteScore
1.40
自引率
20.00%
发文量
25
审稿时长
15 weeks
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