Enhancing halal food traceability: a model for rebuilding trust and integrity in Muslim countries

IF 3.1 Q2 BUSINESS
Laila A.H.F. Dashti, Tom Jackson, Andrew West, Lisa Jackson
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引用次数: 0

Abstract

Purpose

Due to increasing scandals involving non-halal foods, contamination and fraudulent practices within the halal food supply chain, this paper aims to identify pivotal factors closely tied to halal food traceability and subsequently proposes a comprehensive halal food traceability model rooted in these factors.

Design/methodology/approach

The approach involved conducting a content analysis to meticulously gather data from existing scholarly works. Subsequently, the authors analysed this data using a thematic approach.

Findings

The extensive literature review yielded the identification of eight pivotal factors for the adoption and implementation of effective halal food traceability systems. These factors encompass consensus on halal food standards, government support, meeting consumer demands, ensuring the authenticity of halal food integrity, leveraging technological advancements, adherence to halal standards and certification systems, fostering stakeholder collaboration and promoting research and educational initiatives. Building upon these factors, this study presents a halal food traceability factorial model that can serve as a foundation for constructing a robust and readily-adoptable traceability system within Muslim countries.

Practical implications

The proposed halal food traceability model offers invaluable insights to stakeholders within both private enterprises and governmental bodies. By taking into account the identified factors, these stakeholders can significantly enhance their prospects for the successful adoption and implementation of traceability systems. Additionally, the paper expounds upon practical recommendations for practitioners and highlights avenues for future research aimed at establishing a robust halal traceability system across Muslim countries.

Originality/value

This paper stands as a significant contribution within the limited body of research addressing the development of an effective and readily-adoptable traceability model, thereby bolstering the integrity and safety of halal food. The outcomes of this paper are expected to catalyse improvements in the adoption and implementation of halal food traceability practices across Muslim nations.

加强清真食品的可追溯性:穆斯林国家重建信任和诚信的模式
目的由于清真食品供应链中涉及非清真食品、污染和欺诈行为的丑闻日益增多,本文旨在确定与清真食品可追溯性密切相关的关键因素,并随后提出一个植根于这些因素的全面的清真食品可追溯性模型。研究结果通过广泛的文献综述,确定了采用和实施有效的清真食品可追溯性系统的八个关键因素。这些因素包括对清真食品标准的共识、政府支持、满足消费者需求、确保清真食品完整性的真实性、利用技术进步、遵守清真标准和认证体系、促进利益相关者合作以及推动研究和教育活动。在这些因素的基础上,本研究提出了一个清真食品可追溯性因子模型,该模型可作为在穆斯林国家构建一个强大且随时可采用的可追溯性系统的基础。通过考虑已确定的因素,这些利益相关者可以大大提高成功采用和实施可追溯系统的前景。此外,本文还为从业人员阐述了实用建议,并强调了未来研究的途径,旨在为穆斯林国家建立健全的清真食品可追溯性系统。 原创性/价值 本文是对有限的研究机构的重要贡献,这些研究涉及开发有效且易于采用的可追溯性模型,从而加强清真食品的完整性和安全性。本文的成果有望促进穆斯林国家在采用和实施清真食品可追溯性做法方面的改进。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
8.40
自引率
28.10%
发文量
80
期刊介绍: Launched in 2010, Journal of Islamic Marketing (JIMA) was the first journal dedicated to investigating Marketing’s relationship with Islam, in theory and practice, across Muslim majority and minority geographies. JIMA tackles the nuances associated with Muslim consumption patterns, doing business in Muslim markets, and targeting Muslim consumers. When considering the acronyms for the emerging economies to watch: in 2001 it was BRIC (Brazil, Russia, India, and China); and more recently in 2013 MINT (Mexico, Indonesia, Nigeria, Turkey), and CIVETS (Columbia, Indonesia, Vietnam, Egypt, Turkey and South Africa) – then it is apparent that economies with large Muslim populations are growing in importance. One quarter of the world''s population are Muslim, with well over half of Muslims today under the age of 25 - which prompted Miles Young, Global CEO of Ogilvy, to assert that Muslims are the "third one billion", following interest in Indian and Chinese billions, in terms of market opportunities.
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