NEEDS ANALYSIS FOR DESIGNING AND DEVELOPING AN EFL TEACHING-SPEAKING MODULE FOR THE UNIQUE LINGUISTIC TAPESTRY OF CHINESE BUSINESS ENGLISH UNDERGRADUATES

IF 0.8 Q3 EDUCATION & EDUCATIONAL RESEARCH

Problems of Education in the 21st Century Pub Date : 2024-08-12 DOI:10.33225/pec/24.82.456

Ke Hu, Asmaa AlSaqqaf

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Abstract

Developing effective oral business English (OBE) curricula requires clearly understanding student needs. This study evaluated the speaking needs of Chinese English as a Foreign Language (EFL) undergraduates majoring in business English for specific purposes (ESP), aiming to inform the design of a teaching module that bridges the gap between current speaking abilities and the escalating demand for advanced communication skills in business contexts. A needs analysis questionnaire, reflecting the first phase of the ADDIE model (analysis, design, development, implementation, evaluation), was administered to 398 randomly selected participants using a quantitative, cross-sectional survey design. Results revealed that while students struggle with speaking errors and lack communication confidence, they favor interactive activities such as presentations, discussions, and role-plays. Concerns about current OBE pedagogy and materials highlight a need for more collaborative learning and teacher support. Statistical analysis using independent-samples t-test and one-way ANOVA showed no significant differences in speaking needs based on gender, age, years of English study, or English proficiency. However, a significant difference was reported between fourth-year and third-year students. This study offers some insights for developing more effective interventions to address the specific needs of Chinese business English undergraduates in Chinese ESP education. Keywords: ADDIE model, Chinese EFL learners, module development, needs analysis, oral business English, ESP

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针对中国商务英语本科生的独特语言背景设计和开发电子英语教学口语模块的需求分析

开发有效的商务英语口语（OBE）课程需要清楚地了解学生的需求。本研究评估了中国商务英语（ESP）专业本科生的口语需求，旨在为教学模块的设计提供参考，以缩小当前口语能力与商务环境中对高级交流技能不断升级的需求之间的差距。采用定量横向调查设计，对随机抽取的 398 名参与者进行了需求分析问卷调查，问卷反映了 ADDIE 模型（分析、设计、开发、实施、评估）的第一阶段。结果表明，虽然学生在口语错误和缺乏沟通信心方面有困难，但他们更喜欢演讲、讨论和角色扮演等互动活动。对当前开放式教育教学法和教材的担忧突出表明，需要更多的协作学习和教师支持。使用独立样本 t 检验和单因子方差分析进行的统计分析显示，不同性别、年龄、英语学习年限或英语水平的学生在口语需求方面没有显著差异。不过，四年级学生和三年级学生之间存在明显差异。本研究为在中国ESP教育中针对中国商务英语专业本科生的特殊需求制定更有效的干预措施提供了一些启示：ADDIE 模型、中国 EFL 学习者、模块开发、需求分析、商务英语口语、ESP

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来源期刊

Problems of Education in the 21st Century EDUCATION & EDUCATIONAL RESEARCH-

自引率

14.30%

发文量

期刊介绍： Problems of Education in the 21st Century is an international, periodical scientific journal publishing original research across the whole of education. The journal''s Editorial Board and staff are committed to building PEC into the leading scientific journal in its field by publishing articles of outstanding scientific quality that merit the attention and interest of the whole educational community.