Past reflection and future selection: A study of green hotel choices

IF 9.9 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
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Abstract

The effectiveness of green practices implemented in the hospitality industry is contingent upon consumer engagement. Time perspective has proven to significantly impact consumer behavior, but few studies of green hotels have paid attention to past time perspective. This study addresses this research gap by exploring how past time perspective influences the behavioral intentions towards green hotels. Findings show that a positive-past time perspective positively affects consumers' green hotel choices, whereas a negative-past time perspective adversely impacts these choices. Further, life satisfaction acts as a mediator in the relationship between past time perspective and behavioral intention towards green hotels. Also, age diminishes the effect of past time perspective on life satisfaction. This study enhances understanding of consumers' green hotel choices and addresses the undervalued aspect of past time perspective in temporal studies. The findings have implications for hotel managers in designing effective marketing strategies that encourage consumers’ green hotel choices.

过去的反思与未来的选择:绿色酒店选择研究
在酒店业实施的绿色实践的有效性取决于消费者的参与度。时间视角已被证明会对消费者行为产生重大影响,但很少有关于绿色酒店的研究关注过去的时间视角。本研究通过探讨过去时间视角如何影响消费者对绿色酒店的行为意向,填补了这一研究空白。研究结果表明,积极的过去时空观会对消费者的绿色酒店选择产生积极影响,而消极的过去时空观则会对这些选择产生不利影响。此外,生活满意度在过去时间观与绿色酒店行为意向之间起到了中介作用。此外,年龄也会削弱过去时空观对生活满意度的影响。这项研究加深了人们对消费者选择绿色酒店的理解,并解决了过去时间视角在时间研究中被低估的问题。研究结果对酒店管理者设计有效的营销策略以鼓励消费者选择绿色酒店具有指导意义。
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来源期刊
International Journal of Hospitality Management
International Journal of Hospitality Management HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
21.20
自引率
9.40%
发文量
218
审稿时长
85 days
期刊介绍: The International Journal of Hospitality Management serves as a platform for discussing significant trends and advancements in various disciplines related to the hospitality industry. The publication covers a wide range of topics, including human resources management, consumer behavior and marketing, business forecasting and applied economics, operational management, strategic management, financial management, planning and design, information technology and e-commerce, training and development, technological developments, and national and international legislation. In addition to covering these topics, the journal features research papers, state-of-the-art reviews, and analyses of business practices within the hospitality industry. It aims to provide readers with valuable insights and knowledge in order to advance research and improve practices in the field. The journal is also indexed and abstracted in various databases, including the Journal of Travel Research, PIRA, Academic Journal Guide, Documentation Touristique, Leisure, Recreation and Tourism Abstracts, Lodging and Restaurant Index, Scopus, CIRET, and the Social Sciences Citation Index. This ensures that the journal's content is widely accessible and discoverable by researchers and practitioners in the hospitality field.
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