Experimental evidence that activewear retail imagery elicits physiological, attentional and self-reported markers of body image threat in women

IF 5.2 1区 心理学 Q1 PSYCHIATRY
{"title":"Experimental evidence that activewear retail imagery elicits physiological, attentional and self-reported markers of body image threat in women","authors":"","doi":"10.1016/j.bodyim.2024.101778","DOIUrl":null,"url":null,"abstract":"<div><p>Online apparel retail imagery is a prominent threat to women’s body image, particularly segments such as activewear which emphasize the value of women’s bodies. In a within-subjects experiment, we exposed women (<em>N</em> = 128) to imagery randomly selected from activewear, casualwear and homewares websites and measured their gaze behavior, physiological arousal, as well as subjective emotional states and body image ratings. Exposure to activewear retail imagery elicited significantly lower body image ratings, a higher negative emotional state, and a lower positive emotional state compared to the other website imagery conditions. Physiological arousal was significantly higher for both apparel imagery conditions compared to the homewares imagery condition. Body biased gaze behavior was significantly higher for the activewear imagery condition compared to the casualwear imagery condition. Notably, body shame moderated the self-reported but not the physiological experimental effects, such that women with higher body shame experienced stronger adverse changes in their body image and emotional state ratings following activewear exposure. Correlations revealed that self-reported experimental responses to activewear imagery were strongly associated with self-objectification, appearance comparison, disordered eating and body image coping attitudes. Thus, exposure to popular apparel may play a role in maintaining maladaptive body image attitudes and behaviors in women.</p></div>","PeriodicalId":48312,"journal":{"name":"Body Image","volume":null,"pages":null},"PeriodicalIF":5.2000,"publicationDate":"2024-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.sciencedirect.com/science/article/pii/S1740144524001001/pdfft?md5=cbdbd48111c273d0f9a608363637d880&pid=1-s2.0-S1740144524001001-main.pdf","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Body Image","FirstCategoryId":"102","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S1740144524001001","RegionNum":1,"RegionCategory":"心理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"PSYCHIATRY","Score":null,"Total":0}
引用次数: 0

Abstract

Online apparel retail imagery is a prominent threat to women’s body image, particularly segments such as activewear which emphasize the value of women’s bodies. In a within-subjects experiment, we exposed women (N = 128) to imagery randomly selected from activewear, casualwear and homewares websites and measured their gaze behavior, physiological arousal, as well as subjective emotional states and body image ratings. Exposure to activewear retail imagery elicited significantly lower body image ratings, a higher negative emotional state, and a lower positive emotional state compared to the other website imagery conditions. Physiological arousal was significantly higher for both apparel imagery conditions compared to the homewares imagery condition. Body biased gaze behavior was significantly higher for the activewear imagery condition compared to the casualwear imagery condition. Notably, body shame moderated the self-reported but not the physiological experimental effects, such that women with higher body shame experienced stronger adverse changes in their body image and emotional state ratings following activewear exposure. Correlations revealed that self-reported experimental responses to activewear imagery were strongly associated with self-objectification, appearance comparison, disordered eating and body image coping attitudes. Thus, exposure to popular apparel may play a role in maintaining maladaptive body image attitudes and behaviors in women.

实验证明,运动服装零售图像会引起女性生理、注意力和自我报告的身体形象威胁标记。
在线服装零售形象是对女性身体形象的一个突出威胁,尤其是运动装等强调女性身体价值的细分市场。在一项主体内实验中,我们让女性(128 人)接触从运动装、休闲装和家居服网站上随机选取的图像,并测量了她们的注视行为、生理唤醒以及主观情绪状态和身体形象评级。与其他网站图像相比,暴露于运动服装零售图像下的身体形象评分明显较低,负面情绪状态较高,正面情绪状态较低。与家居服意象条件相比,两种服装意象条件下的生理唤醒度都明显更高。与休闲装意象条件相比,运动装意象条件下的身体偏向凝视行为明显更高。值得注意的是,身体羞耻感调节了自我报告的实验效应,但没有调节生理实验效应。相关性显示,自我报告的对运动服装图像的实验反应与自我物化、外貌比较、饮食紊乱和身体形象应对态度密切相关。因此,接触流行服饰可能会在维持女性不良身体形象态度和行为方面发挥作用。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
Body Image
Body Image Multiple-
CiteScore
8.70
自引率
28.80%
发文量
174
期刊介绍: Body Image is an international, peer-reviewed journal that publishes high-quality, scientific articles on body image and human physical appearance. Body Image is a multi-faceted concept that refers to persons perceptions and attitudes about their own body, particularly but not exclusively its appearance. The journal invites contributions from a broad range of disciplines-psychological science, other social and behavioral sciences, and medical and health sciences. The journal publishes original research articles, brief research reports, theoretical and review papers, and science-based practitioner reports of interest. Dissertation abstracts are also published online, and the journal gives an annual award for the best doctoral dissertation in this field.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信