The nexus of artificial intelligence, frugal innovation and business model innovation to nurture internationalization: A survey of SME's readiness

Q1 Economics, Econometrics and Finance

Journal of Open Innovation: Technology, Market, and Complexity Pub Date : 2024-07-14 DOI:10.1016/j.joitmc.2024.100326

Irfan Saleem , Najla Salim Said Al-Breiki , Muzaffar Asad

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引用次数: 0

Abstract

This study uses transaction cost economics theory to explain the interplay of artificial intelligence readiness, frugal innovation, and business model innovation to achieve SMEs’ internationalization objectives. A survey is conducted among SMEs using cluster sampling to determine their readiness for artificial intelligence adoption. The results are analyzed using Smart PLS 4.1 software. The study explored the mediating role of business model innovation and artificial intelligence’s moderating role in promoting business model innovation and SMEs’ internationalization, respectively. Finally, the authors performed a necessary conditions analysis to identify the necessary conditions for SME internationalisation. The study has contextual implications for stakeholders and policymakers of an oil-rich nation.

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人工智能、节俭式创新和商业模式创新三者之间的联系，以促进国际化：中小企业准备情况调查

本研究利用交易成本经济学理论来解释人工智能准备程度、节俭创新和商业模式创新之间的相互作用，以实现中小企业的国际化目标。本研究采用聚类抽样法对中小企业进行调查，以确定其采用人工智能的准备程度。研究结果使用 Smart PLS 4.1 软件进行分析。研究分别探讨了商业模式创新的中介作用和人工智能对促进商业模式创新和中小企业国际化的调节作用。最后，作者进行了必要条件分析，以确定中小企业国际化的必要条件。本研究对石油资源丰富的国家的利益相关者和政策制定者具有现实意义。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Open Innovation: Technology, Market, and Complexity Economics, Econometrics and Finance-Economics, Econometrics and Finance (all)

CiteScore

11.00

自引率

0.00%

发文量

196

审稿时长

1 day