Can emotions be contagious during role transition? Evidence from Huangshan, China

IF 8.9 2区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Ke Shen , Huawen Shen
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引用次数: 0

Abstract

Most studies on residents' pro-tourism behaviour have mainly focused on the influence of economic and non-economic factors as individuals in the role of residents, resulting in the oversight of potential mutual influence amongst other roles that residents may assume, including that of tourists. Therefore, this study employs role transition and emotional contagion theories to construct a research model, aiming to delve into the influence of positive emotion and emotional solidarity when an individual alternates between the roles of tourist and resident. A survey instrument was administered to gather data from 360 residents of Huangshan, a small inland city in southeastern China. Utilizing partial least squares-structural equation modelling, the study hypotheses were empirically tested. The findings reveal that an individual's positive emotion and emotional solidarity as a tourist significantly and positively impact their corresponding emotion and emotional solidarity when acting as a resident. Furthermore, the latter exerts a significant influence on their pro-tourism behaviour. Additionally, this research reveals that susceptibility to emotional contagion positively amplifies the impact of individuals' positive emotion as tourists on their emotional solidarity when assuming the role of a resident. The paper discusses theoretical and managerial implications derived from these findings. Lastly, the study acknowledges limitations in variable selection, emotional contagion processes, and destination types, suggesting future research directions.

角色转换过程中情绪会传染吗?来自中国黄山的证据
大多数关于居民亲旅游行为的研究主要集中在作为居民角色的个体受到经济和非经济因素的影响,从而忽略了居民可能承担的其他角色(包括游客角色)之间潜在的相互影响。因此,本研究运用角色转换和情感传染理论构建了一个研究模型,旨在深入探讨当个体在游客和居民角色之间交替时,积极情绪和情感团结的影响。研究采用调查问卷的形式,收集了中国东南部内陆小城黄山的 360 位居民的数据。利用偏最小二乘结构方程模型,对研究假设进行了实证检验。研究结果表明,个体作为游客时的积极情绪和情感团结会对其作为居民时的相应情绪和情感团结产生显著的积极影响。此外,后者对他们的亲旅游行为也有重大影响。此外,本研究还揭示了情绪传染的易感性会积极放大个人作为游客时的积极情绪对其作为居民时的情绪团结的影响。本文讨论了这些发现的理论和管理意义。最后,研究承认了变量选择、情绪传染过程和目的地类型方面的局限性,并提出了未来的研究方向。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
18.60
自引率
3.60%
发文量
46
审稿时长
43 days
期刊介绍: The Journal of Destination Marketing & Management (JDMM) is an international journal that focuses on the study of tourist destinations, specifically their marketing and management. It aims to provide a critical understanding of all aspects of destination marketing and management, considering their unique contexts in terms of policy, planning, economics, geography, and history. The journal seeks to develop a strong theoretical foundation in this field by incorporating knowledge from various disciplinary approaches. Additionally, JDMM aims to promote critical thinking and innovation in destination marketing and management, expand the boundaries of knowledge, and serve as a platform for international idea exchange.
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