The Influence of Self-Esteem, Self-Control, and Peer Environment on Consumptive Behavior With Hedonic Lifestyle as a Mediator (Study of Online Shopping Behavior Via E-Commerce in Generation Z)

M. Miswanto, Eka Puspita Sari, Tito Apolinário Sarmento, Deolindo Henrique Pereira
{"title":"The Influence of Self-Esteem, Self-Control, and Peer Environment on Consumptive Behavior With Hedonic Lifestyle as a Mediator (Study of Online Shopping Behavior Via E-Commerce in Generation Z)","authors":"M. Miswanto, Eka Puspita Sari, Tito Apolinário Sarmento, Deolindo Henrique Pereira","doi":"10.55927/ijbae.v3i3.8690","DOIUrl":null,"url":null,"abstract":"The trend of online shopping among Generation Z is getting higher. Generation Z is a generation that has mastered various technologies, social media, and online shopping platforms. This encourages Generation Z to behave consumptively with transaction conveniences in different online shopping platforms, especially e-commerce. This study aims to determine the mediating effect of a hedonic lifestyle on the relationship between self-esteem, self-control, peer environment, and consumptive behavior. The research method used purposive sampling with a total sample of 203 respondents. The results showed that self-esteem and peer environment positively affected the hedonic lifestyle, while self-control did not affect the hedonic lifestyle. A hedonic lifestyle has a positive effect on consumptive behavior. Self-esteem and peer environment do not affect consumptive behavior. Self-control has a negative effect on consumptive behavior. As for the mediating effect, it shows that a hedonic lifestyle can mediate the influence of self-esteem and peer environment on consumptive behavior. However, a hedonic lifestyle is not able to mediate the effect of self-control on consumptive behavior.","PeriodicalId":486538,"journal":{"name":"International Journal of Business and Applied Economics","volume":" 45","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-06-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Business and Applied Economics","FirstCategoryId":"0","ListUrlMain":"https://doi.org/10.55927/ijbae.v3i3.8690","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

Abstract

The trend of online shopping among Generation Z is getting higher. Generation Z is a generation that has mastered various technologies, social media, and online shopping platforms. This encourages Generation Z to behave consumptively with transaction conveniences in different online shopping platforms, especially e-commerce. This study aims to determine the mediating effect of a hedonic lifestyle on the relationship between self-esteem, self-control, peer environment, and consumptive behavior. The research method used purposive sampling with a total sample of 203 respondents. The results showed that self-esteem and peer environment positively affected the hedonic lifestyle, while self-control did not affect the hedonic lifestyle. A hedonic lifestyle has a positive effect on consumptive behavior. Self-esteem and peer environment do not affect consumptive behavior. Self-control has a negative effect on consumptive behavior. As for the mediating effect, it shows that a hedonic lifestyle can mediate the influence of self-esteem and peer environment on consumptive behavior. However, a hedonic lifestyle is not able to mediate the effect of self-control on consumptive behavior.
以享乐主义生活方式为中介,自尊、自制力和同伴环境对消费行为的影响(Z 世代通过电子商务进行网上购物行为的研究)
Z 世代的网购趋势越来越高。Z 世代是掌握了各种技术、社交媒体和在线购物平台的一代。这促使 Z 世代在不同的网购平台(尤其是电子商务平台)上利用交易便利性进行消费行为。本研究旨在确定享乐主义生活方式对自尊、自我控制、同伴环境和消费行为之间关系的中介效应。研究方法采用了目的性抽样,共有 203 名受访者。结果显示,自尊和同伴环境对享乐主义生活方式有积极影响,而自我控制对享乐主义生活方式没有影响。享乐主义生活方式对消费行为有积极影响。自尊和同伴环境不影响消费行为。自我控制对消费行为有负面影响。至于中介效应,它表明享乐主义生活方式可以中介自尊和同伴环境对消费行为的影响。然而,享乐主义的生活方式无法调节自我控制对消费行为的影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
自引率
0.00%
发文量
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:604180095
Book学术官方微信