BANKING IN DIGITAL AGE: A STUDY ON ONLINE BANKING SERVICES

EPRA International Journal of Economics, Business and Management Studies Pub Date : 2024-05-10 DOI:10.36713/epra16752

Dr. Nilaish, Mr. Gnanesh, Mr Abhijeeth

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Abstract

Internet banking, often referred to as online, virtual, or e-banking, allows clients of banks and other financial institutions to perform several financial transactions via the financial institutions website. With the use of a mobile device, such as a phone or tablet, mobile banking is a service offered by banks and other financial institutions that enables its clients to do various financial activities remotely. It makes use of software sometimes called an app that banks and other financial institutions provide for this purpose. This research article aims to provide a thorough exploration of the online banking services. Focusing on the evolution from traditional banking to digital platforms, the study examines the impact of online banking on customer behavior, challenges faced by them in form of security concerns and opportunities over traditional banking. The findings contribute to the ongoing discourse on the digital transformation of financial services and its implications for the broader economy. KEYWORDS: Internet Banking, Mobile Banking, online banking services, customer behavior, security concerns.

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数字时代的银行业：网上银行服务研究

网上银行通常被称为在线银行、虚拟银行或电子银行，它允许银行和其他金融机构的客户通过金融机构的网站进行多项金融交易。通过使用手机或平板电脑等移动设备，手机银行是银行和其他金融机构提供的一项服务，使客户能够远程进行各种金融活动。它使用的软件有时被称为应用程序，银行和其他金融机构为此目的提供了应用程序。本研究文章旨在深入探讨网上银行服务。研究重点是传统银行业务向数字平台的演变，探讨了网上银行对客户行为的影响、客户在安全方面面临的挑战以及与传统银行业务相比的机遇。研究结果有助于当前关于金融服务数字化转型及其对更广泛经济的影响的讨论。关键词：网上银行、手机银行、网上银行服务、客户行为、安全问题。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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EPRA International Journal of Economics, Business and Management Studies

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