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Always on your mind? – investigating consideration sets and private labels at the retailer and category level

The International Review of Retail, Distribution and Consumer Research Pub Date : 2024-04-24 DOI:10.1080/09593969.2024.2345122
Lukas Stoppacher, Thomas Foscht, A. Eisingerich, Judith Schloffer
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您总是在想什么？- 在零售商和品类层面调查考虑套装和自有品牌
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The International Review of Retail, Distribution and Consumer Research
The International Review of Retail, Distribution and Consumer Research
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