{"title":"Public health emergencies and travelers' review efforts","authors":"Ziqiong Zhang , Bowen Wang , Rob Law , Yu Han","doi":"10.1016/j.annals.2024.103769","DOIUrl":null,"url":null,"abstract":"<div><p>Public health emergencies have seriously affected the tourism industry. Meanwhile, one critical indicator of review quality, travelers' online review efforts, requires special research attention. This study takes the COVID-19 pandemic as an example in exploring how this crisis can influence hotel travelers' online review efforts and the underlying mechanism. Using a mixed-method design that includes secondary and experimental data analysis, the study results reveal that travelers' emotional expressions mediate the pandemic's impact on online review efforts. Specifically, the pandemic makes emotional expressions more negative, thereby reducing online review efforts. Furthermore, cognitive expressions moderate the above mediating effect such that the higher one's cognitive expression is, the weaker the mediating effect. This study also provides theoretical and practical implications.</p></div>","PeriodicalId":48452,"journal":{"name":"Annals of Tourism Research","volume":"106 ","pages":"Article 103769"},"PeriodicalIF":10.4000,"publicationDate":"2024-04-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Annals of Tourism Research","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S016073832400046X","RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
Public health emergencies have seriously affected the tourism industry. Meanwhile, one critical indicator of review quality, travelers' online review efforts, requires special research attention. This study takes the COVID-19 pandemic as an example in exploring how this crisis can influence hotel travelers' online review efforts and the underlying mechanism. Using a mixed-method design that includes secondary and experimental data analysis, the study results reveal that travelers' emotional expressions mediate the pandemic's impact on online review efforts. Specifically, the pandemic makes emotional expressions more negative, thereby reducing online review efforts. Furthermore, cognitive expressions moderate the above mediating effect such that the higher one's cognitive expression is, the weaker the mediating effect. This study also provides theoretical and practical implications.
期刊介绍：
The Annals of Tourism Research is a scholarly journal that focuses on academic perspectives related to tourism. The journal defines tourism as a global economic activity that involves travel behavior, management and marketing activities of service industries catering to consumer demand, the effects of tourism on communities, and policy and governance at local, national, and international levels. While the journal aims to strike a balance between theory and application, its primary focus is on developing theoretical constructs that bridge the gap between business and the social and behavioral sciences. The disciplinary areas covered in the journal include, but are not limited to, service industries management, marketing science, consumer marketing, decision-making and behavior, business ethics, economics and forecasting, environment, geography and development, education and knowledge development, political science and administration, consumer-focused psychology, and anthropology and sociology.
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