Have courage and be kind: gender depictions, female empowerment, and modern audience ratings in film adaptations of Cinderella from 1914 to 2022

IF 6.1 1区 文学 Q1 COMMUNICATION
Jane Shawcroft, McKell A Jorgensen-Wells, Sarah M Coyne, Adam A Rogers, Madeleine Meldrum
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Abstract

Fairytales may represent a unique genre of media well-suited to depict feminine traits as valuable to characters of all genders by positioning traditionally feminine-coded traits as sources of strength and power to characters in fairytale plots. To examine this theoretical supposition, this study examines the association between indices of female empowerment (United States), modern audience ratings of films, and gendered depictions within 31 film adaptations of Cinderella produced over the span of 100 years. Results indicate Cinderella was consistently depicted as more feminine and the Prince more masculine, but both Cinderella and the Prince consistently displayed both masculine and feminine traits—providing mixed evidence of the renegotiation of gender in fairytales. Cinderella’s femininity was negatively related to indices of female empowerment, but positively related to modern audience ratings, suggesting possible tension between the production and consumption of gendered media in this context.
勇敢善良:1914 年至 2022 年《灰姑娘》改编电影中的性别描写、女性赋权和现代观众评分
童话可能是一种独特的媒体类型,它通过将传统上以女性为编码的特质定位为童话情节中人物的力量和权力来源,将女性特质描绘成对所有性别的人物都有价值的特质。为了检验这一理论假设,本研究考察了女性赋权指数(美国)、现代观众对电影的评分以及 100 年间 31 部《灰姑娘》改编电影中的性别描述之间的关联。结果表明,《灰姑娘》始终被描绘成更女性化,而《王子》则更男性化,但《灰姑娘》和《王子》始终同时表现出男性和女性的特征--为童话中的性别重新谈判提供了混合证据。灰姑娘的女性特质与女性赋权指数呈负相关,但与现代观众收视率呈正相关,这表明在这种情况下,性别媒体的生产与消费之间可能存在紧张关系。
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来源期刊
Journal of Communication
Journal of Communication COMMUNICATION-
CiteScore
11.60
自引率
5.10%
发文量
41
期刊介绍: The Journal of Communication, the flagship journal of the International Communication Association, is a vital publication for communication specialists and policymakers alike. Focusing on communication research, practice, policy, and theory, it delivers the latest and most significant findings in communication studies. The journal also includes an extensive book review section and symposia of selected studies on current issues. JoC publishes top-quality scholarship on all aspects of communication, with a particular interest in research that transcends disciplinary and sub-field boundaries.
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