Spotlight on a Thought Leader - How to Become an Effective Communicator: Schulz von Thun’s Contribution to Business Communication

IF 3.1 3区经济学 Q2 BUSINESS

International Journal of Business Communication Pub Date : 2024-02-28 DOI:10.1177/23294884231224118

Fabienne Bünzli, Martin J. Eppler

引用次数: 0

Abstract

This article explores the ingredients of effective business communication, presenting the extensive work of German psychologist and communication expert Friedemann Schulz von Thun. Over the course of his 50-year career, Schulz von Thun has developed numerous frameworks and tools that enhance our understanding of how to talk to one another to settle disagreements, promote strong relationships and foster individual as well as organizational success. We offer a concise synthesis of his most influential concepts (i.e., the square of communication, the inner team, and the value square) and illustrate their application in communication research and practice.

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聚焦思想领袖 - 如何成为有效的沟通者：舒尔茨-冯-图恩对商务沟通的贡献

本文探讨了有效商务沟通的要素，介绍了德国心理学家和沟通专家弗里德曼-舒尔茨-冯-图恩（Friedemann Schulz von Thun）的大量研究成果。在 50 年的职业生涯中，舒尔茨-冯-图恩开发了大量框架和工具，加深了我们对如何相互交谈以解决分歧、促进稳固关系、促进个人和组织成功的理解。我们简明扼要地综述了他最具影响力的概念（即沟通广场、内部团队和价值广场），并说明了这些概念在沟通研究和实践中的应用。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

International Journal of Business Communication Multiple-

CiteScore

7.70

自引率

14.30%

发文量

期刊介绍： The International Journal of Business Communication (IJBC) publishes manuscripts that contribute to knowledge and theory of business communication as a distinct, multifaceted field approached through the administrative disciplines, the liberal arts, and the social sciences. Accordingly, IJBC seeks manuscripts that address all areas of business communication including but not limited to business composition/technical writing, information systems, international business communication, management communication, and organizational and corporate communication. In addition, IJBC welcomes submissions concerning the role of written, verbal, nonverbal and electronic communication in the creation, maintenance, and performance of profit and not for profit business.