Social networking, environmental awareness and sustainable tourism development in Da Nang, Vietnam

IF 3 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM
Thi Quynh Trang Nguyen, Viet Thai Nguyen, Thi Thu Huong Hoang, Thi Huyen Trang Tran, Thi Phuong Thao Nguyen
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Abstract

Networking facilitates stakeholder collaboration and partnerships and a richer understanding between stakeholders, benefiting the achievement of sustainable tourism development. This research examines how a network contributes to the success of a shared goal related to environmental sustainability at a local destination. A case study based on social network theory is conducted in Da Nang City – a popular tourist destination in central Vietnam. This research reveals a network of various tourism stakeholders in Da Nang working to protect the natural environment throughout the city. The networking properties are conceptualised, including actors and activities like approaching, connecting, sharing, and coordinating. These interactions create linkages and platforms for information flow and environmental messages travelling from initial actors to a broader set of actors, which encourages community involvement in environmental activities, more environmentally friendly behaviour, and an emotional bond with the destination. With these findings, this research has made a crucial contribution to tourism network research by exploring how stakeholders build sustainability awareness and place attachment through social networking. The study has practical implications regarding the use of networking to facilitate stakeholder involvement in sustainable tourism development.
越南岘港的社交网络、环境意识和可持续旅游业发展
网络促进了利益相关者之间的合作和伙伴关系,以及利益相关者之间更丰富的理解,有利于实现旅游业的可持续发展。本研究探讨了网络如何促进当地旅游目的地环境可持续发展共同目标的成功实现。在越南中部著名旅游胜地岘港市开展了一项基于社会网络理论的案例研究。这项研究揭示了岘港旅游业各利益相关方为保护整个城市的自然环境而建立的网络。网络属性被概念化,包括参与者和活动,如接近、联系、分享和协调。这些互动为信息流和环境信息从最初的参与者向更广泛的参与者传播创造了联系和平台,从而鼓励社区参与环保活动、更环保的行为以及与目的地的情感纽带。通过这些发现,本研究探讨了利益相关者如何通过社交网络建立可持续发展意识和对地方的依恋,为旅游网络研究做出了重要贡献。这项研究对于利用网络促进利益相关者参与可持续旅游业发展具有实际意义。
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来源期刊
Tourism and Hospitality Research
Tourism and Hospitality Research HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
7.40
自引率
8.60%
发文量
63
期刊介绍: Tourism and Hospitality Research is firmly established as a leading and authoritative, peer-reviewed journal for tourism and hospitality researchers and professionals. Tourism and Hospitality Research covers: • Hospitality and tourism operations • Marketing and consumer behaviour • HR management • Social Media and Marketing • Technology • Planning and development • Policy • Performance and financial management • Strategic implications • Environmental aspects • Forecasting and prediction • Revenue management • Impact assessment and mitigation • Globalisation • Research methodologies • Leisure and culture • Risk Management • Change Management
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