Development of Tourism Promotion through New Media by the Village Government in North Minahasa Regency

Elfie Mingkid, E. R. Kalesaran, Sintje Rondonuwu, Evie A. A Suwu
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Abstract

Regency North Minahasa is one of them districts that have potency very tourism big in support development Indonesian tourism. Tourist area likupang is one of incoming area in 5 (five) destinations super priority tourism launched by the Ministry of Tourism and Creative Economy (Kemenparekraf), apart from Borobudur, Lake Toba, Mandalika and Labuan Bajo. A number of potency tourist interesting likupang such as beach Pulisan, Paal beach and ecotourism Bahoi, government central and regional naturally very enthusiastic For developing potency tourist This is also supported by the community local. Government besides from center through ministry, North Sulawesi province and district North Minahasa, of course inside it It also needs to be supported by the government at the lower level, namely government village, which is very close by with potency tourist the. Objective from study This is For know How development promotion tourist through new media, internet platforms, whether Can utilized optimally deep support promotion tourism by the government village around area tourism in Linkoping that, will studied in a way deep through study this, with approach in a way qualitative descriptive. Problem Not yet optimally use of new media by the government, as well ability management communication and information by the government village become base problem in study This. Study this too of course in accordance with plan strategic study unsrat 2021 – 2025, with focus superior field tourist sustainable and appropriate with topic research related with economy and resources man supporter tourist.
北米纳哈萨县乡政府通过新媒体开展旅游宣传活动
北米纳哈萨县是其中一个在支持印尼旅游业发展方面潜力巨大的旅游区。除了婆罗浮屠、多巴湖、曼达里卡和纳闽巴约之外,里库邦旅游区是旅游和创意经济部(Kemenparekraf)推出的 5 个超级优先旅游目的地之一。一些有吸引力的旅游景点,如普利桑海滩、帕尔海滩和巴霍伊生态旅游,中央和地区政府自然非常热衷于开发有吸引力的旅游景点,这也得到了当地社区的支持。政府除了从中央到部委、北苏拉威西省和北米纳哈萨地区,当然也需要得到下级政府的支持,即政府村,它与潜在的游客非常接近。研究目的 了解如何通过新媒体、互联网平台发展促进旅游,以及林科平地区旅游周边的政府村是否能优化利用新媒体、互联网平台深入支持促进旅游,将以定性描述的方式进行深入研究。问题 政府尚未最佳利用新媒体,以及政府村管理沟通和信息的能力成为本研究的基本问题。本研究当然也是根据 2021-2025 年战略研究计划进行的,其重点是旅游可持续发展的优越领域,并与支持旅游者的经济和资源相关的专题研究相适应。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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