La Independiente: an AI-enhanced Platform Co-Designed with Latin-American Crowd-Workers

Abstract

Crowd-work has increased significantly in recent years, particularly among women from Latin America. However, the specific needs and characteristics of this workforce have not been studied nearly enough. For this reason, we have conducted a series of surveys, questionnaires, and design sessions directly with Latin-American users of crowd-working platforms. Our aim was to create a system to empower crowd-workers with AI enhanced tools for their day-to-day tasks. As a result, we created a customized platform, "La Independiente", and two web plugins. This project is unique in that it leverages gender perspective methodologies, AI powered-systems, and public policy analysis to design smart tools that are both professionally useful and culturally relevant.