Commodifying Green living: Discourses of class and sustainability in housing estates

IF 1.3 2区 文学 Q2 COMMUNICATION
Cherise Shi Ling Teo
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引用次数: 0

Abstract

With the call to care for the environment becoming more urgent, the notion of what it means to be Green, in light of consumption culture, is explored. In conceptualizing Greenness as a continuous variable rather than an absolute quality, this linguistic landscape study examines the role that language plays in communicating Greenness across place-making discourses of luxury and mass/everyday housing. Despite the criticisms leveled at consumption culture for co-opting the Green movement, the study shows there are no easy assumptions to be made due to the multiple facets of Greenness as it interacts in complex ways with class-oriented discourse.

绿色生活商品化:屋苑中的阶级和可持续发展论述
随着爱护环境的呼声日益迫切,我们从消费文化的角度探讨了 "绿色 "的含义。这项语言景观研究将 "绿色 "概念化为一个连续的变量,而不是一个绝对的质量,研究了语言在传播 "绿色 "在豪华住宅和大众/日常住宅的场所营造话语中所起的作用。尽管有人批评消费文化收编了绿色运动,但这项研究表明,由于绿色与以阶级为导向的话语之间存在复杂的互动关系,因此不能轻易做出假设。
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来源期刊
CiteScore
3.40
自引率
6.70%
发文量
67
期刊介绍: This journal is unique in that it provides a forum devoted to the interdisciplinary study of language and communication. The investigation of language and its communicational functions is treated as a concern shared in common by those working in applied linguistics, child development, cultural studies, discourse analysis, intellectual history, legal studies, language evolution, linguistic anthropology, linguistics, philosophy, the politics of language, pragmatics, psychology, rhetoric, semiotics, and sociolinguistics. The journal invites contributions which explore the implications of current research for establishing common theoretical frameworks within which findings from different areas of study may be accommodated and interrelated. By focusing attention on the many ways in which language is integrated with other forms of communicational activity and interactional behaviour, it is intended to encourage approaches to the study of language and communication which are not restricted by existing disciplinary boundaries.
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