A theoretical and empirical investigation into the effect of accreditation tenure and affiliation on distinctiveness

IF 2.4 3区管理学 Q3 BUSINESS

Journal of Marketing for Higher Education Pub Date : 2023-12-13 DOI:10.1080/08841241.2023.2292115

Bret Sanner, D. Jang, K. Evans

引用次数: 0

Abstract

The objective of this study is to develop knowledge on why some accredited programmes are more distinct. Accreditation and distinctiveness are both important in higher education: maintaining accred...

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关于评审任期和隶属关系对独特性影响的理论和实证调查

本研究的目的是了解为什么一些经认证的课程更具特色。在高等教育中，认证和特色都很重要：保持认证和特色的重要性不言而喻......

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来源期刊

Journal of Marketing for Higher Education Multiple-

CiteScore

7.80

自引率

42.40%

发文量

期刊介绍： The Journal of Marketing for Higher Education is a well-established, double-blind peer reviewed, international journal that publishes original research and review articles. It has been publishing articles on higher education marketing since 1988 and is international in outlook with a readership and papers from across the world. The Journal of Marketing for Higher Education is a multi-disciplinary journal and welcomes papers from all the major disciplines that connect with the marketing of higher education.