{"title":"Skin tone-based stereotyping with Asian targets: Exploring possible mechanisms","authors":"Chang Hyun Ha, Sang Hee Park","doi":"10.1111/ajsp.12593","DOIUrl":null,"url":null,"abstract":"<p>Research on skin tone bias (i.e., bias against members of the same racial group with different skin tones) has been conducted mostly with Black/White targets. We tested skin tone bias with East Asian (Korean) targets and investigated its possible mechanisms. In Study 1, comparisons of impressions between targets with different skin tones (darker-, medium-, and lighter-skinned) showed statistically significant differences in warmth, competence, morality, cleanliness, dangerousness, strongness, and social status. Study 2 revealed that lighter-skinned Koreans were perceived to be more similar to Whites (vs. Blacks or South Asians), but this perceived similarity did not explain the effect of skin tone on impression ratings. In Study 3, participants showed associations of darker (vs. lighter) skin with rural (vs. urban) areas and with blue-collar (vs. white-collar) jobs. However, these associations explained only the skin tone effects on dangerousness. This research demonstrated skin tone bias with East Asian participants and targets.</p>","PeriodicalId":47394,"journal":{"name":"Asian Journal of Social Psychology","volume":null,"pages":null},"PeriodicalIF":2.1000,"publicationDate":"2023-12-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Asian Journal of Social Psychology","FirstCategoryId":"102","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1111/ajsp.12593","RegionNum":3,"RegionCategory":"心理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"PSYCHOLOGY, SOCIAL","Score":null,"Total":0}
引用次数: 0
Abstract
Research on skin tone bias (i.e., bias against members of the same racial group with different skin tones) has been conducted mostly with Black/White targets. We tested skin tone bias with East Asian (Korean) targets and investigated its possible mechanisms. In Study 1, comparisons of impressions between targets with different skin tones (darker-, medium-, and lighter-skinned) showed statistically significant differences in warmth, competence, morality, cleanliness, dangerousness, strongness, and social status. Study 2 revealed that lighter-skinned Koreans were perceived to be more similar to Whites (vs. Blacks or South Asians), but this perceived similarity did not explain the effect of skin tone on impression ratings. In Study 3, participants showed associations of darker (vs. lighter) skin with rural (vs. urban) areas and with blue-collar (vs. white-collar) jobs. However, these associations explained only the skin tone effects on dangerousness. This research demonstrated skin tone bias with East Asian participants and targets.
期刊介绍:
Asian Journal of Social Psychology publishes empirical papers and major reviews on any topic in social psychology and personality, and on topics in other areas of basic and applied psychology that highlight the role of social psychological concepts and theories. The journal coverage also includes all aspects of social processes such as development, cognition, emotions, personality, health and well-being, in the sociocultural context of organisations, schools, communities, social networks, and virtual groups. The journal encourages interdisciplinary integration with social sciences, life sciences, engineering sciences, and the humanities. The journal positively encourages submissions with Asian content and/or Asian authors but welcomes high-quality submissions from any part of the world.