{"title":"From Cash to Cashless: Understanding Users’ Switching Intentions from Cash to Mobile Payment Applications","authors":"Defi Insani Saibil, Annes Nisrina Khoirunnisa, Rizaldi Yusfiarto","doi":"10.1177/09722629231197336","DOIUrl":null,"url":null,"abstract":"Mobile payments (MP) are the main driver for creating a cashless society in Indonesia. However, the use of this technology still does not show its significance, especially when compared to similar countries. Therefore, this study proposes a theoretical framework based on push–pull–mooring, with factors derived from motivation theory, technology acceptance model and other theories. The research findings underscore the comparison of perceived value internally (efficiency and effectiveness) and externally (discounts, rebates and others) as push and pull factors for users to switch from cash to MP. Furthermore, mooring proxies represented by switching costs and self-efficacy provide a unique understanding of the body of knowledge in the discussed field. The practical action proposed for MP service providers is to always improve quality in terms of accessibility for technical use, and collaboration with related parties is important. Also, for policymakers in Indonesia, deployment of information technology infrastructure and accommodating policies to facilitate licensing for service providers to ensure the security of deposit funds, user data and personal profiles.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":" 21","pages":"0"},"PeriodicalIF":3.0000,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Vision-The Journal of Business Perspective","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1177/09722629231197336","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
Mobile payments (MP) are the main driver for creating a cashless society in Indonesia. However, the use of this technology still does not show its significance, especially when compared to similar countries. Therefore, this study proposes a theoretical framework based on push–pull–mooring, with factors derived from motivation theory, technology acceptance model and other theories. The research findings underscore the comparison of perceived value internally (efficiency and effectiveness) and externally (discounts, rebates and others) as push and pull factors for users to switch from cash to MP. Furthermore, mooring proxies represented by switching costs and self-efficacy provide a unique understanding of the body of knowledge in the discussed field. The practical action proposed for MP service providers is to always improve quality in terms of accessibility for technical use, and collaboration with related parties is important. Also, for policymakers in Indonesia, deployment of information technology infrastructure and accommodating policies to facilitate licensing for service providers to ensure the security of deposit funds, user data and personal profiles.
期刊介绍:
Vision-The Journal of Business Perspective is a quarterly peer-reviewed journal of the Management Development Institute, Gurgaon, India published by SAGE Publications. This journal contains papers in all functional areas of management, including economic and business environment. The journal is premised on creating influence on the academic as well as corporate thinkers. Vision-The Journal of Business Perspective is published in March, June, September and December every year. Its targeted readers are researchers, academics involved in research, and corporates with excellent professional backgrounds from India and other parts of the globe. Its contents have been often used as supportive course materials by the academics and corporate professionals. The journal has been providing opportunity for discussion and exchange of ideas across the widest spectrum of scholarly opinions to promote theoretical, empirical and comparative research on problems confronting the business world. Most of the contributors to this journal range from the outstanding and the well published to the upcoming young academics and corporate functionaries. The journal publishes theoretical as well as applied research works.