How does tourism memory affect revisit decisions? The mediating role of episodic future thinking

IF 7.3 2区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Zhiyue Zhao , Da Shi , Zixuan Huang , Xiyun Liu
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引用次数: 0

Abstract

Although scholars have explored how memorable tourism experiences affect tourists' behaviour, little research has considered the role of tourism memory from an autobiographical memory phenomenology perspective—particularly negative tourism memories. By combining the notion of mental time travel with the constructive episodic simulation hypothesis, this research proposes a theoretical framework describing the effects of positive and negative tourism memories on revisit intention through episodic future thinking. A questionnaire survey and two experiments jointly revealed that tourists' revisit intentions were stronger when memories of previous visits were positive. Episodic future thinking partly mediated the association between tourism memory valence and revisit intention. Moreover, positive external information could strengthen the effect of episodic future thinking on this intention. Results offer practical guidance on harnessing tourism memory to improve destinations' competitiveness.

旅游记忆如何影响重访决策?情景未来思维的中介作用
虽然学者们已经探索了令人难忘的旅游经历如何影响游客的行为,但很少有研究从自传体记忆现象学的角度考虑旅游记忆的作用,尤其是负面的旅游记忆。本研究将心理时间旅行的概念与建设性情景模拟假设相结合,提出了一个描述积极和消极旅游记忆通过情景未来思维对重访意愿影响的理论框架。问卷调查和两个实验共同发现,当游客对之前的旅行记忆是积极的时,他们的再次旅行意愿更强。情景未来思维在旅游记忆效价与重游意向之间起部分中介作用。此外,积极的外部信息可以加强情景未来思维对这一意向的影响。研究结果为利用旅游记忆提高旅游目的地竞争力提供了实践指导。
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来源期刊
CiteScore
15.60
自引率
3.40%
发文量
99
审稿时长
59 days
期刊介绍: Tourism Management Perspectives is an interdisciplinary journal that focuses on the planning and management of travel and tourism. It covers topics such as tourist experiences, their consequences for communities, economies, and environments, the creation of image, the shaping of tourist experiences and perceptions, and the management of tourist organizations and destinations. The journal's editorial board consists of experienced international professionals and it shares the board with Tourism Management. The journal covers socio-cultural, technological, planning, and policy aspects of international, national, and regional tourism, as well as specific management studies. It encourages papers that introduce new research methods and critique existing ones in the context of tourism research. The journal publishes empirical research articles and high-quality review articles on important topics and emerging themes that enhance the theoretical and conceptual understanding of key areas within travel and tourism management.
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