The Management of the TV Programmes: from TV Offer to Self-programming, from Public Education to Total Entertainment

Abstract

: This paper aims to present the development of the TV programming, considering that, within 60 years, television has come a long way, increasingly accelerated in the last 20 years, after the emergence of the Internet. The transformations in the management of TV production and broadcasting over the years are in direct connection with the changes in the structure of the audience and also with the new digital technologies that have a strong impact on our society.