{"title":"Empresas sociales y tecnología: aliados al servicio de la inclusión","authors":"María Fernanda Figueroa Herrera","doi":"10.26422/icf.20193cong06.fig","DOIUrl":null,"url":null,"abstract":"Social Enterprises (SE) are organizations with a social or environmental mission and they develop a business model that makes the mission sustainable (Alter, 2007; Hockerts, 2015; Mair & Martí, 2006; Mair & Noboa, 2003). The social or environmental mission guides the business logic but both are part of the organizational core. While companies are expected to prioritize the value captured for their owners (profit) and social organizations prioritize the value creation for their beneficiaries (impact), the SE intends to reconcile these conflicting expectations and do so comprehensively and systemically (Santos, et. al. 2015). The technology associated with the SE´s mission has generated innovative solutions to structural problems of society, breaking down access barriers to essential products and services, generating employment for people in groups excluded from the labor market, among others. This study aims to analyze the business model of two Argentine Social Enterprises that use technology to achieve their social mission, that balance the business and social logic in their organizational core and that are in a scaling stage. The sampling will be directed or non-probabilistic and the data collection will be carried out through a literature review and information search in secondary sources (enterprise websites, case studies, among others). Finally, the data analysis will be performed following the Osterwalder business canvas structure (2004), identifying and explaining the elements that compose it.","PeriodicalId":150493,"journal":{"name":"VI Congreso Internacional de las Relaciones Interpersonales \"Desarrollo humano en tiempos de la (re)evolución 4.0\"","volume":"29 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"VI Congreso Internacional de las Relaciones Interpersonales \"Desarrollo humano en tiempos de la (re)evolución 4.0\"","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.26422/icf.20193cong06.fig","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
Social Enterprises (SE) are organizations with a social or environmental mission and they develop a business model that makes the mission sustainable (Alter, 2007; Hockerts, 2015; Mair & Martí, 2006; Mair & Noboa, 2003). The social or environmental mission guides the business logic but both are part of the organizational core. While companies are expected to prioritize the value captured for their owners (profit) and social organizations prioritize the value creation for their beneficiaries (impact), the SE intends to reconcile these conflicting expectations and do so comprehensively and systemically (Santos, et. al. 2015). The technology associated with the SE´s mission has generated innovative solutions to structural problems of society, breaking down access barriers to essential products and services, generating employment for people in groups excluded from the labor market, among others. This study aims to analyze the business model of two Argentine Social Enterprises that use technology to achieve their social mission, that balance the business and social logic in their organizational core and that are in a scaling stage. The sampling will be directed or non-probabilistic and the data collection will be carried out through a literature review and information search in secondary sources (enterprise websites, case studies, among others). Finally, the data analysis will be performed following the Osterwalder business canvas structure (2004), identifying and explaining the elements that compose it.