{"title":"REKLAMLARDAKİ ÜNLÜLERDEN SOSYAL MEDYADAKİ FENOMENLERE: INFLUENCER PAZARLAMASINA BÜTÜNCÜL BİR BAKIŞ","authors":"Gözde Baycur, Hüseyin Sami Karaca","doi":"10.15659/ppad.15.1.994788","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":137040,"journal":{"name":"Pazarlama ve Pazarlama Araştırmaları Dergisi","volume":"65 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Pazarlama ve Pazarlama Araştırmaları Dergisi","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.15659/ppad.15.1.994788","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}