Pricing Under Dynamic Competition When Loyal Consumers Stockpile

Mark. Sci. Pub Date : 2021-02-10 DOI:10.1287/MKSC.2020.1262
M. Gangwar, Nanda S. Kumar, R. Rao
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引用次数: 5

Abstract

Managers, let stockpiling be but at a higher price—don’t hope to cut stockpiling by lopping off promotions.
忠诚消费者储备下动态竞争下的定价
经理们,让库存保持下去,但要以更高的价格——不要指望通过削减促销来减少库存。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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