The Present Situation and Reflection on the Development of Chinese Medical Cosmetology Industry

Abstract

: This paper takes medical beauty as the research object. Firstly, the development history of medical beauty industry in the world and in China is sorted out. On this basis, the functional classification of medical beauty technology products is carried out according to the development status of medical beauty technology products, and the three most popular mainstream products, namely, fruit acid skin rejuvenation, injection therapy and photoelectric technology, are emphatically discussed. Finally, this paper analyzes the future development direction of China's medical and beauty industry based on the data of consumer attitude changes, and proposes that practitioners in the medical and beauty industry should help customers establish a correct aesthetic concept, explore, find and adhere to the unique beauty of each individual.