COMMUNICATION BEHAVIOUR OF SCIENTISTS OF KRISHI VIGYAN KENDRAS

Gujarat Journal of Extension Education Pub Date : 2023-06-25 DOI:10.56572/gjoee.2023.35.1.0024

K. N, V. Savaliya, P. R

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Abstract

The research study on communication behaviour of scientists of Krishi Vigyan Kendras of Western India was conducted during 2021-22. The study was conducted in Gujarat, Rajasthan, Maharashtra and Goa states. All the KVKs of Gujarat, Rajasthan, Maharashtra and Goa were purposively selected for the study. Considering the total number of KVKs in Western India, 160 respondents were selected for the study. The Ex-post facto research design was followed for carrying out the stud. Nearly three-fifths of the respondents (59.38%) were found under medium category of communication behaviour, followed by low (21.87%) and high (18.75%) categories of communication behaviour. Eleven of the independent variables screened for the path analysis which had positive and direct effect on communication behaviour of KVK scientists revealed that trainings received had highest direct effect on communication behaviour of KVK scientists, followed by attitude towards ICT and education. With respect to total indirect effect of the selected characteristics on communication behaviour of KVK scientists, it was found that trainings received ranked highest, followed by attitude towards ICT and scientific orientation.

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克里希维扬肯德拉科学家的交流行为

在2021- 2022年期间，对印度西部克里希·维格扬·肯德拉斯科学家的交流行为进行了研究。这项研究在古吉拉特邦、拉贾斯坦邦、马哈拉施特拉邦和果阿邦进行。古吉拉特邦、拉贾斯坦邦、马哈拉施特拉邦和果阿邦的所有KVKs都被有意选中进行研究。考虑到印度西部kvk的总数，我们选择了160名受访者进行研究。采用事后研究设计进行研究。近五分之三(59.38%)的受访者属于中等类型的沟通行为，其次是低类型(21.87%)和高类型(18.75%)的沟通行为。在路径分析中筛选的11个对KVK科学家传播行为有积极和直接影响的自变量中，接受的培训对KVK科学家传播行为的直接影响最大，其次是对信息通信技术的态度和教育。关于所选特征对KVK科学家传播行为的总间接影响，我们发现所接受的培训排名最高，其次是对信息通信技术的态度和科学取向。

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Gujarat Journal of Extension Education

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