Viral Marketing Via Online Networks

Abstract

Viral marketing via online network or viral marketing is one of the internet marketing. It is a form of communication to target group that interested information. The recipient receives the message will be asked to forward the message to their own friend group again. It is a form of interpersonal communication in the form of viral via online network. It is a method to spread information quickly in a short time. This type of marketing has the advantage to spread information quickly but there is a disadvantage in the media that makes the information unreliable. In term of information due to easily distorting various information.