Impact of Covid 19 on Digital Payment in India - With Special Reference to *99# Service

Abstract

The scope of *99# has increased as a part of Pradhan Mantri Jan Dhan Yojna (PMJDY) to create an environment of financial inclusion. The present study aims to study the use of *99# service during COVID 19 as well as the impact of COVID 19 on *99# service covering the period of 36 months, i.e. 18 months of COVID 19 (April 2020 to September 2021) and 18 months before COVID 19 (October 2018 to March 2020). The study found that there has been a significant difference in the means of No. of Banks live on *99# before and during COVID 19. In contrast, there has been the insignificant difference in the means of Volume of *99# transactions and Value of *99# transactions before and during COVID. The study found that there has been significant decrease in means of no. of Banks Live on *99# during Covid 19 but marginal increase in volume and value of *99# during Covid 19.