Research and Analysis on the Construction of Network Ideology under We Media

Abstract

New media technology has become a standard for network communication applications. However it also poses a threat to the spread of China’s online ideology. It exacerbates the "information cocoon room" effect, which leads to a thicker division, and reduces the cohesion and leading power of the mainstream ideology of the Internet; it causes the priority of emotional appeals and the breeding of post-truth, which makes the mainstream ideology of the Internet to a certain extent Be marginalized. The whole society should learn new technologies, make good use of technical means to maintain the security of mainstream Internet ideology, control recommendation algorithms with mainstream values, and promote the construction of Internet ideology .the paper has used observation and investigation method to conclude the conclusions.