Conditions of Creativity: Adding Historical Perspective

Abstract

One answer is ethnography, the close study of creativity in specific contexts where the anthropologist adds insights from anthropological theory to participant-observation and native exegesis. Ethnography based on intensive fieldwork can produce compelling accounts that ring true, to industry insiders as well as to those who conduct similar studies (see, for example, Moeran 1996, McCreery 2001, Moeran and Christensen, ed., 2014).