Corporate Social Responsibility in Nepalese Commercial Bank with reference to Bank of Kathmandu Limited

Laxman Raj Kandel
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引用次数: 6

Abstract

Corporate social responsibility (CSR) is all about companies managing their business process to produce the overall positive impact on the society. The interest for CSR has grown rapidly the recent years and people started to demand corporate social responsibility from the company. CSR is connected with corporate behaving ethically, morally and socially responsible towards the society. This research focuses on investigating why companies engage in CSR, how they apply CSR and how CSR can affect financial performance. It was found that the employees and the people in general do get motivated by their organization. All the respondents were very positive and energized about being part of the CSR activities provided with the opportunities. BOK Ltd has focused their CSR activities related with the health, education and environment with the name as BOK health, BOK education and BOK environment initiation. BOK has tried to cover the different aspect of essential factors in anyone’s life. Majority of the respondents’ views that CSR activities has the positive relation and can contribute on the financial performance of the company as it increases the good image and goodwill of the organization. CSR needs planning and proper implementation so that the society could actually have positive impact from CSR activities.In Nepalese context the organization do not emphasize in CSR activities rather they give priorities to earn more profit and flourish their business.NCC JournalVol. 3, No. 1, 2018, page: 90-99
尼泊尔商业银行的企业社会责任,参考加德满都银行有限公司
企业社会责任(CSR)是指企业管理其业务流程以对社会产生总体积极影响。近年来,人们对企业社会责任的兴趣迅速增长,人们开始要求企业承担社会责任。企业社会责任与企业对社会的道德、道德和社会责任行为有关。本研究的重点是调查企业为什么从事企业社会责任,他们如何应用企业社会责任,以及企业社会责任如何影响财务绩效。研究发现,员工和一般人确实会受到组织的激励。所有的受访者都非常积极和充满活力的参与企业社会责任活动提供的机会。BOK有限公司将企业社会责任活动的重点放在健康、教育和环境方面,并将其命名为“BOK健康、BOK教育和BOK环境启动”。BOK试图涵盖每个人生活中重要因素的不同方面。大多数受访者认为企业社会责任活动对公司的财务绩效有积极的关系,因为它增加了组织的良好形象和商誉。企业社会责任需要规划和正确实施,这样社会才能真正从企业社会责任活动中产生积极的影响。在尼泊尔的背景下,组织并不强调企业社会责任活动,而是优先考虑赚取更多利润和蓬勃发展的业务。NCC JournalVol。3, 2018年第1期,页:90-99
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