The X-Matrix as an Integrating Element Between Definition and Strategic Implementation

Abstract

This work explores new dimensions of corporate strategy with a clear focus on strategic alignment and project definition. Project portfolio management offers processes, tools, and knowledge that help the global alignment of different organizational levels with business. In terms of project portfolio management, the causes of failure can be quite diverse. The development of a tool, namely, the X-matrix can help organizations to define and structure strategic objectives, projects, metrics, and those responsible. This work intends to understand the benefits of applying the X-matrix, both in terms of strategic planning and in project portfolio management. The case study carried out at “Company Q" confirms its applicability from the planning to the implementation of the strategy.