DEVELOPMENT OF CULTURAL INSIGHTS COURSES (CHARACTERIZING OF UNG) BASED ON ADDIE APPROACH IN THE FACULTY OF LITERATURE AND CULTURE UNIVERSITAS NEGERI GORONTALO

Abstract

This study aims to develop teaching materials for cultural insight courses as a characterizing university course based on the ADDIE model as a development model. Determination of the sample for validation using two experts in the field of learning, two media experts and purposive sampling used for research. In the implementation process, this research is focused on lecturers of cultural insight courses and students who are registered in four study programs at the Faculty of Cultural Literature who contract cultural insights courses. Research and development methods or Research and Development used to produce teaching material products and test the effectiveness of the product. The data collection method used a questionnaire juxtaposed with a rubric. After the data was collected, the data were analyzed using quantitative and qualitative descriptive analysis. The results showed the suitability and depth of the material, the organization of the material, the use of language, and practicality, the results were very good. Based on the analysis found, it is necessary to add 1 (one) in the provision of "PRABUDAMALIH" material for university characterizing courses at the Faculty of Cultural Literature, Universitas Negeri Gorontalo.