Theory and Practice of Design of Place Narrative Tourism Landscape Taking the Tourism Landscape of Wuxi Canal as an Example

Abstract

The place narrative theory has significant value in improving the artistic quality of tourism landscape design. Using the methods of phenomenology and landscape narratology, the theoretical model of the narrative tourism landscape design is analyzed and constructed, and the application research of Wuxi Canal Scenic Area is carried out. The conclusion is as follows: first, the experience of place narrative landscape has logical continuity and theme continuity, which can promote the creation of a perfect tourism experience. Second, the theme of place narrative needs to be set on the basis of fitting the resource endowment with the market evaluation. The narrative section should reasonably arrange the narrative elements according to the grammatical order. Third, landscape design needs to transform the diachronic story into a synchronic space theater and creatively use the design strategies such as naming and sequence to implement the design patterns of “original presentation, retro reconstruction, similar creation, symbolic design, virtual image, and interactive activities”. Forth, the overall design should follow the plot shaping of the space theater, the tangible presentation of the intangible culture, the interactive creation of the experience mode, and the contextual construction principle of the tourism world. Keywords—place narrative; design of tourism landscape; tourism experience; theoretical model; Wuxi Canal