STRATEGIC DIRECTIONS OF COMPETITIVE DEVELOPMENT OF AGRICULTURAL SECTOR AND FOOD INDUSTRY IN THE CONTEXT OF SUSTAINABLE DEVELOPMEN IN THE CONDITIONS OF GLOBALIZATION

Abstract

The article analyzes the level of food security in Ukraine, as well as the level of development of enterprises in the agricultural sector and food industry through the dynamics of their exports and imports. It is determined that the food industry of Ukraine is not developing at the pace appropriate to the agricultural sector and is losing its position even in the domestic market. Sale of agricultural raw materials from Ukraine in large volumes is actively developing the crop sector, but leads to the manifestation of the phenomenon of the "resource curse". Additional processing of agricultural products within the country could increase added value and the level of prosperity in the country. Factors influencing the level of competitiveness of food industry enterprises are analyzed. Strategic directions of competitive development of the agricultural sector and food industry are singled out. Today the agricultural sector and the food industry are able to achieve the first three goals of sustainable development with a sufficient level of mutually beneficial cooperation at least nationally. The food industry companies are facing the biggest challenge, they are required to show initiative and ability to develop in line with global trends. The industry does not take full advantage of the existing competitive advantages provided by the highly developed agricultural sector as its raw material base. By selling not raw materials (grain) on the world market, but products of its processing, enterprises have the opportunity to significantly increase value added and increase the level of welfare in Ukraine. However, the strategic guidelines for the development of the food industry should be to focused on improving product quality and ensuring long-term mutually beneficial cooperation with the agricultural sector