{"title":"The Oracle Student System (OSS) Implementation Project / A Learner-Centred Approach","authors":"J. Townsend","doi":"10.18452/1094","DOIUrl":null,"url":null,"abstract":"In a global marketplace differentiation by product is becoming increasingly difficult and organisational success increasingly dependent on the quality of customer service. In HE, this mandates the development of a learner-centred approach. At JMU we are trying to adopt such an approach in our implementation of the Oracle Student System, as an essential component of Learner Relationship Management a systems approach enabling both the learner and the University to more effectively and directly manage the learning experience. Implementation of such an approach raises issues around process management, cultural change and learner engagement; JMU is struggling to find the solutions essential for delivery of learner-focussed higher education in the twenty-first century.","PeriodicalId":169895,"journal":{"name":"European University Information Systems","volume":"86 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2001-03-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"European University Information Systems","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.18452/1094","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 2
Abstract
In a global marketplace differentiation by product is becoming increasingly difficult and organisational success increasingly dependent on the quality of customer service. In HE, this mandates the development of a learner-centred approach. At JMU we are trying to adopt such an approach in our implementation of the Oracle Student System, as an essential component of Learner Relationship Management a systems approach enabling both the learner and the University to more effectively and directly manage the learning experience. Implementation of such an approach raises issues around process management, cultural change and learner engagement; JMU is struggling to find the solutions essential for delivery of learner-focussed higher education in the twenty-first century.