{"title":"How Global are Global Brands? An Empirical Brand Awareness and Image Analysis","authors":"Thomas Cleff, C. J. Martinez, Nadine Walter","doi":"10.9768/0020.01-2.063","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":417200,"journal":{"name":"Journal of Euromarketing","volume":"23 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2011-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Euromarketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.9768/0020.01-2.063","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
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