{"title":"The Lifetime Value Concept in Customer-Based Marketing","authors":"J. Hoekstra, E. Huizingh","doi":"10.1023/A:1009842805871","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":322628,"journal":{"name":"Journal of Market-Focused Management","volume":"32 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1999-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"97","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Market-Focused Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1023/A:1009842805871","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
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