Notice of RetractionResearch on Strategies for Managing Service Demand

Abstract

The extraordinary importance of the services sector for the economy both in production and employment cannot be denied. As services are moving to center stage in the global arena and the emergence of service science or SSME (Service Science, Management and Engineering), related study and especially the study of service operations management (SOM) are becoming hot. More attention should be paid to exploring operating strategies that can increase capacity utilization by better matching the supply of and demand of services. This paper mainly summarizes several traditional strategies for managing service demand and discusses some recent contributions and future research directions.